THE 100-DAY MASK MANDATE SALE MASK SET OF 3, $2.00 | NO CODE NEEDED
THE 100-DAY MASK MANDATE SALE MASK SET OF 3, $2.00 | NO CODE NEEDED
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TEAM

Marci Cohen (she/her)
Founder/Creative Director

A fourth generation textiles person and a self-professed fabric geek, Marci has more than 30 years experience as an editor, trend forecaster and designer.  

Marci has developed home furnishings products for lifestyle retailers such as West Elm, Restoration Hardware, Pier 1 and World Market as well as Bed, Bath & Beyond, Nordstrom, Macys, TJ Maxx and Home Goods.

Now that her two children are grown and out of the house (well, almost), she spends her free time as a parent mentor, in the garden or cooking up a storm for her very grateful husband, Jon.

She is trying to live a more sustainable life, is open to change and working toward living a just life.

WHY I WEAR A MASK 

To protect myself and others and so I may regularly visit my 93-year old dad and 86-year old mom. 

 

Ahmad Fraz (he/him) and Shazia Khan (she/her)
Pakistani Factory Partner

Ahmad and Shazia are not only married, they are partners in business.  Together, they operate a sewing factory in Karachi where they pride themselves on great quality, attention to detail and providing excellent wages and benefits to their associates. When Marci approached her long time associates with the idea of making mask, they were excited to join the a-just mask team.  

Ahmad and Shazia have two daughters -- a doctor and an engineer -- and a son studying at university.

WHY WE WEAR A MASK 

We have a daughter who is a doctor and she worked in a COVID-19 ward at a local hospital. She convinced us from day one that wearing masks is not only import for us to avoid catching the virus but also, a socially responsible thing to do.

David Perry (he/him)
Design Director

David lives and breathes good design.

Instrumental in the overall aesthetic and image of a-just mask, David also oversees branding and social media for the North Fork Flower Farm, a local flower farm and CSA in Orient, NY.  

In addition to all things visual, David is interested in textile technologies, an exciting field that intersects art, science and sustainability. 

WHY I WEAR A MASK 

To protect myself and others from the spread of COVID-19 . 

 

Jolie Elins (she/her) 
Social Media Director

Jolie Elins is a NYC native who has been consulting with businesses on social media marketing since the age of 16. When not online, she also works in event management and theatre.

WHY I WEAR A MASK 

I wear a mask to protect those I live with and care about...and because it’s the right thing to do!!

 

Christine Cea (she/her) 
Strategic Consultant

An award-winning, industry-recognized leader and innovator, Christine is the Founder of Posit Communications, a strategic consultancy at the intersection of brand and purpose.  She specializes in mission-driven marketing, communications and thought leadership to build, sustain and protect brand equity and corporate reputation.

Christine has directed world-class campaigns for iconic brands and held leadership positions in global corporations, agencies and nonprofits.  She was the head of Marketing Communications for Unilever’s portfolio of foods and personal care brands and launched Project Sunlight, the company’s first consumer marketing initiative to promote its sustainable living mission.  

WHY I WEAR A MASK 

I believe conquering this relentless virus requires vigilance, a constant and consistent commitment by every one.  Wearing a mask protects us all.      

Special thanks to Vicki Windman, our photographer, and to the fabulous "real life" models who generously worked with us to showcase our masks.   Vicki is an amazing street photographer; follow her on Instagram @vbarn106.